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GetResponse Email Marketing Software Review

In this reviewing article, we are walkthrough one of the email marketing software called Get Response. After reading this article you will exactly know if this software is right for your business or not.

In this article, I will give you a quick overview of the software. The goal here is to give you a feel for the software so that you can eventually decide if you actually wanna go with GetResonse for your business.

On the left top menu bar, you can see all the main tools that they have. I will give you a quick overview of the tools in this article.

You can organize your email contacts by adding them to different lists. The first thing that you have to do is to create a new email list. If you already have an email list, either you can add each email address manually or you can just import your entire email list.

Once you have entered your existing email list or created a new email list, you can set up the emails that you wanna send out to your subscribers.

To write and design your email list you can either use a drag and drop email editor or by editing HTML code.

In this article, I'm discussing drag and drop email editor. Whether you have to create an email for a newsletter, an autoresponder or an automation message you'll always go through the email editor to create it.

In email editor, you can choose a template from tons of pre-made templates for all kinds of different sectors.

I find all of them look professional and if you have a company and you wanted to send out such kind of newsletter, it's really easy. You have to just change the text and get a well-designed newsletter within a couple of minutes.

Inside the editor, you can just drag a text box into your canvas and edit the text. There are also other things that you can add to your email like images, buttons or social media links. You will also get a preview of what your email looks like in mobile view.

I like this email editor and I never had any problems with it. You can also do some fancy stuff with this, but I personally just use it for simple text emails with a couple of links and one or two images.

Within GetResponse there are three different ways you automate your emails.

The first one is by sending out a simple newsletter. This is a one-time newsletter that you can send out to all of your subscribers at the same time because you let them wanna know about your current event.

GetResponse track whenever your email subscribers open your emails then determines the best time to send out your email to each subscriber.

So by activating this perfect time feature for your newsletter, you can pretty easily increase your open rates. Also, it helps to not end up in the spam folder because you're not sending all of your emails at once.

The second way of automating your email is by using an autoresponder. This is a very simple way of setting up an email sequence.

So what you can do, for example, prepare five emails that you wanna send out over the course of five days to everyone who signs up for your newsletter. Just create a new autoresponder for a specific list and add the five emails. Then whenever somebody's added to your email list, those five emails will be sent out in the order in the time that you've set up.

I don't use the email autoresponder at all because everything you can do within the autoresponder, you can also do within the email automation tool.

The third tool is email automation

In my opinion, the most powerful tool of GetResponse. There you can set up an entire email workflow for your email subscribers. Here's an example of what you can do with this feature.

So we start with the first block, which adds everyone who subscribed to a specific email list to this workflow. Then we wanna immediately send them a first message, which is our welcome email with a link to our free ebook. What I can do then is add a condition to check who opened this email.

To everyone who didn't open the email, I will send the same email again after two days just with a different title. Then everyone who does end up opening any of the first emails is going further into the email sequence. One day later, I'll send out the next email.

The ones who didn't open any of my first two emails will be automatically removed from my list because those are inactive contacts or fake email addresses. I can also add conditions checking if people clicked any link in the message and then assign tags to people who do.

This way I can segment my list and send people down an email sequence that is customized based on the actions that the email subscriber takes.

Split Test

Split test basically, I can send 50% of my subscribers one email and to the other 50%, I will send another email and then check the stats to find out what email works the best.

You can create email workflows that last for months and keep making money on autopilot by promoting different products for your subscribers.

This is a quick example that gives you an overview of what you can do with email automation.

Tracking

It's another important feature within GetResponse. For every email, you send you will get statistics for how many people received your email, how many opened it, how many clicked any of the links, and how many people unsubscribed from your email list after opening the email.

These are all valuable metrics that you wanna analyze to learn what resonates with your audience and what doesn't.

In the dashboard and click on reports, you have access to a lot more analytics and information about your email subscribers. Things like demographics, different devices or subscription methods.

GetResponse also has a tool that you can use to build landing pages, forms and surveys. I personally only use the landing page tool, which works quite similarly to the drag and drop email editor. There you also have tons of different templates you can choose from.

Designing a landing page is quite easy and you do have all the basic functions you need. However, if you've been using software like ClickFunnels to build your landing pages, you'll notice that there is room to improve here on GetResponse.

What I'm missing, for example, is the possibility to split test different landing pages, which you can do in software like ClickFunnels, but I currently do use to GetResponse landing page tool to save some money on yet another subscription service.

However, if you do wanna use another software to create your landing pages, you can easily integrate them with GetResponse so that everyone who signs up on your landing page will be automatically added to your email list within GetResponse.

Nowadays you can use GetResponse as an all-in-one email marketing solution. They recently added a feature called Autofunnel that allows you to create sales funnels and do everything from Facebook ads to landing pages and checkout pages within GetResponse.

I haven't tried this feature yet so I can't tell you how well it works, but I do like to have the possibility to have all the components of a sales funnel within one software, which should make it a lot easier to integrate everything. Things I have also never tried is the webinar tool and the CRM feature.

I'll make sure to create an updated review when I've tried those features. One thing that I can speak about is their 24-hour support, which in my experience works very well.

Whenever I have any questions, I just click on the chatbox on the left side and type in my question. There's always someone online who can answer my questions and also help me out with screenshots and even short video tutorials customized to my questions.

I think I never had to wait over a minute to receive an answer to my question, so I can say that they have very good support. Now let's take a look at the pricing of GetResponse.

As I said, they do have a 30-day free trial, so we can try out the software with all the features, and you don't even have to give them the credit card information when you create an account. Then after those 30 days, if you like the software, you can choose one of the four available plans, the basic, the plus, the professional or the enterprise plan.

For very basic email marketing, the basic plan should be enough to get started. However, what you don't get in the basic plan is the email automation workflow feature.

which is, in my opinion, a must if you want to take email marketing seriously. I currently have the plus plan, which allows me to use all the tools.

If you don't run over five email marketing campaigns at the same time and if you don't have over 100,000 email subscribers, you don't need to look at the professional or the enterprise plan. I recommend getting the plus plan, and you'll have everything you need.

What I do wanna point out is that the bigger your email list gets, email the higher the price will be. So for example, it's $49 per month for up to 1000 contacts and then $59 per month for up to 2,500 contacts.

Most email marketing software has this kind of pricing. So overall I can tell you that I'm very happy with GetResponse and I can recommend it

If you're looking for a solid email marketing solution. Also, if you're an affiliate marketer, I can tell you that you won't have any problems putting affiliate links into your emails. I've heard that other

That's it so after reading this article you can choose if you need this or not.

(This article contains affiliate links. If you purchase through this link I will get some commission)

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